Planning an Arabic and English website in Qatar
A bilingual website needs a clear customer journey in both languages. Before development, decide what customers should find, how they should enquire or order and how your team will maintain the information. The language switch should keep them in the same context.

Choose the action the website should support
A company website may need to explain services and collect a useful enquiry. A retailer may need product discovery, saved items and an order flow. A hospitality business may need to present its experience and direct event enquiries to the right team. These require different content and management tools.
Our bilingual retail project includes a bilingual catalogue, wishlist and WhatsApp ordering. Our event hospitality website presents a hospitality and events business. Use a relevant example to discuss your own process rather than copying an unrelated layout.
Prepare the catalogue and real content
For a store, collect consistent product names, categories, descriptions, photographs, prices and availability information. Identify who can approve and update each item. A well-structured catalogue is easier to navigate and maintain than a page filled with images without useful product details.
For a service website, prepare the actual capabilities, delivery process, project examples and questions buyers ask. Use photographs and screenshots you are entitled to publish. Confirm client permission before sharing confidential project details or performance figures.
Design the Arabic journey alongside English
Review navigation, forms, product cards and order summaries in both languages. Arabic layouts need appropriate reading direction and spacing. Check mixed Arabic and English product names, long labels, amounts, phone numbers and validation messages on a narrow screen.
Keep language versions on their own URLs and provide a direct route to the corresponding page. Customers should not lose the product or service they were reviewing when they change language. Plan how translated content remains current when the English version changes.
Decide between an enquiry order and checkout
WhatsApp ordering can pass a product selection and enquiry to the store team. Agree what information is included and who confirms availability, payment and fulfilment. This is a different operating model from a checkout that collects payment and creates a confirmed order automatically.
If online checkout is required, scope stock handling, delivery rules, payment-provider onboarding, confirmation messages and the staff tools used to manage orders. State which parts are included before comparing quotations.
Build pages customers and search engines can follow
Give important services and products their own descriptive pages. Use useful headings, page titles, internal links and accurate language annotations. Keep the main content available as readable text and provide meaningful descriptions for informative images.
Changing the appearance of a site does not require starting search verification again. Preserve working URLs where possible; where a page moves, plan a relevant redirect and update links and the sitemap. Search engines still need time to process published changes.
Test the full enquiry or ordering journey
Start from a phone in each language, find a product or service, submit the enquiry and check the message received by your team. Test required fields, empty results, unavailable items and the return journey after an external payment or WhatsApp handover.
Agree who maintains products, translations, opening hours and service details after launch. A website works best when the published information matches the business process customers actually experience.
Before you request a quotation
- Approved content and real photographs
- Arabic and English versions of key pages
- Defined WhatsApp, enquiry or checkout model
- Product, stock and fulfilment responsibilities
- Mobile tests in both languages
- URL, redirect, sitemap and handover plan
Questions before you start
Does a bilingual store have to include online card payments?
No. The ordering model should match your business. A catalogue with WhatsApp ordering and an integrated checkout are different scopes, with different staff responsibilities and provider requirements.
Will changing my website design restart SEO?
There is no general SEO reset for a design change. Preserve indexable content, URLs, canonical links, redirects and verification files. Search engines may need to recrawl changed pages.
Discuss your project with our Doha team
Tell us your business process, launch requirements and the systems you need to connect.