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E commerce in Arabic and English

Bilingual retail store

Shoppers can browse collections, save pieces they like and send their selection to the store on WhatsApp.

Bilingual retail store

The challenge

The store needed to keep its editorial feel across both languages while making it easy to shop on a phone.

How we approached it

We organised products into collections, designed navigation for both reading directions and kept the shopper’s selection together for the WhatsApp handoff.

Project screenshots

Mobile storefront
Mobile storefront